Web Design & Development

Websites Built Around
How Users Actually Behave.

We don't design a website and walk away. We build a foundation, measure how real visitors use it, and refine based on what the data shows. Local SEO architecture, schema markup, and AI search readiness are built in from the start — not added later.

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What's Included

Built to Perform. Built to Last.

WordPress Development

Custom WordPress builds on a lean, performance-optimized stack — Astra, Elementor, Rank Math Pro, and WP Rocket. Chosen for speed, SEO performance, and client editability. No bloated page builders or slow themes.

Local SEO Architecture

City-specific landing pages built in from day one — not retrofitted after the site is live. Every site gets a location structure that mirrors how people actually search in Central Wisconsin, paired with schema markup and citation consistency across all 9 target cities.

Schema Markup

Organization, LocalBusiness, Service, FAQPage, and BreadcrumbList schema on every page. Machine-readable structured data that AI search engines read before your content — standard on every site we build.

Data-Driven Refinement

We build the site, then use Google Analytics, Microsoft Clarity, Google Search Console, and SEMRush to understand how visitors actually behave. What we learn from that data shapes every subsequent design and development decision.

llms.txt & AI Readiness

AI search crawlers read your domain differently than Google does. Every site we build gets an llms.txt file, entity canonicalization, and AI-friendly content architecture — so you're visible to AI search from day one.

Forms & Lead Capture

WPForms integration, discovery call forms, contact pages, and lead routing. Every site we build has a conversion goal wired in from the start. The site earns the contact — then makes it easy to take the next step.

Why TriMedia

Most Sites Are Built
Once and Left.

We build websites off user behavior. The data from Analytics, Clarity, and Search Console tells us what to improve — and we actually improve it. The site gets better over time, not worse.

Local SEO architecture is built in before the first page goes live. City-specific pages, internal link structure, schema, and NAP consistency — not an afterthought.

AI search readiness is standard. llms.txt, entity signals, and structured content that AI bots can read and cite. Most agencies have never heard of this; we build it into every project.

Core Web Vitals targets are part of the build spec, not something we fix after Google flags it. Speed optimization, image compression, and caching configuration are included.

Post-launch support is available. We're not a build-and-disappear shop. The site is the start of the relationship, not the end of the project.

Distribution Advantage

New site launches are ideal press distribution moments. We can place your launch announcement through OnFocus News and press wire — earning real backlinks and editorial coverage on day one of going live.

Ready to Start?

30-Minute Discovery Call.
No Obligation.

Tell us about your business. We'll tell you exactly what's possible and what we'd recommend — with or without a proposal.

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Our Work

Website Portfolio